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[LIDS]
Made & Co Gallery
x Ohio State10 - 2024
To celebrate the launch of LIDS, Made & Co Gallery, and Ohio State University, we produced a dynamic mini commercial crafted specifically for social media.
I played a key role in conceptualizing and producing the 60-second promo, which showcased the four-hat collection. I sourced the team to execute the vision and treatment, and provided on-set direction in collaboration with the director to shape key shots.
Set against the backdrop of the creator’s workspace, the video pays tribute to Ohio State’s rich heritage. The sound of cheering crowds and the iconic marching band bring the story to life, adding energy and authenticity throughout.
Director/Editor: Keaton Greene
Creative Director: Julian Kennedy
Executive Producers: Julian Kennedy & Keaton Greene
DP: Ruben Plascencia
1st AC: Jeremiah Chow
2nd AC: Kristina Kardi
Colorist: Avery Niles & Stained Studios
Color Producer: Vic Brandt
VFX: Marcio Linma
Production Comapany: GANDER
CAMPAIGN VIDEO
BTS PHOTOS